Rick Ross

William Leonard Roberts II (born January 28, 1976), known professionally as Rick Ross, is an American rapper and music executive. An influential figure in modern hip hop music, Rick Ross has become known for his "booming" vocal performance, "larger than life" persona, and vivid lyrical imagery. His lyrics form the hardships of street life and black market economic activity into a rags to riches narrative, often describing affluence, wealth, and luxury. Prior to releasing his debut single, "Hustlin'" in March 2006, Ross was the subject of a bidding war—receiving offers from Diddy's Bad Boy Entertainment and Irv Gotti's Murder Inc.—and ultimately signed a multimillion-dollar deal with Jay-Z on Def Jam Recordings.