Billboard K-Town

Billboard K-Town is an online magazine column presented weekly, on various days, by Billboard on its Billboard.com site. The column, launched on January 29, 2013, reports on K-pop music; artists, concerts, chart information and news events. Billboard and its website had reported on K-pop for a number of years, following the evolution of K-pop, increasing the number of articles with the spike in 2009, and finally culminated in a column specifically for the genre after Psy's July 2012, "Gangnam Style" hit made K-pop history and doubled online viewership. K-Town was created as part of the popular music publication's website relaunch, with new features for fans, and the goal of providing more on-site reporting of festivals, award shows, and other major music events.